Major.app

Major was stuck at €25k monthly revenue because manual reporting consumed 80% of their time. Each new client meant hiring more people for data entry, making growth unscalable. They wanted a custom Spotify analytics platform to automate data collection and provide professional client dashboards.

SaaS

Analytics

Client

Major App

TEAM

Arpita Gupta, Himanshu Sharma

Services

Process Modelling

Frontend Development (WeWeb)

Backend Development (Xano)

Third-party API integrations

Website

https://www.major.club/

Background

Major had hit a ceiling. Their manual reporting process was consuming 80% of the team's time, forcing them to hire additional staff for every new client they onboarded. The company was trapped in a cycle where growth meant increased operational costs rather than improved margins.

Disorganised spreadsheets and daily manual data entry for each client created bottlenecks that limited their ability to take on more business.

Yoran and his team at Major required a custom Spotify analytics platform that could automate their entire data collection process and provide polished client dashboards, taking their business model from labor-intensive reporting to scalable intelligence delivery.

Process

We started with discovery calls to understand their biggest reporting problems and what they needed most.

User stories helped us focus on the three things that would make the biggest difference: automatic data collection, live dashboards, and tracking competitors.

We designed the solution in Figma and refined it based on Major.app's feedback. Then we built a backend system that could handle millions of Spotify data points every day, working around API limits by using multiple accounts and Rapid API.

We automated playlist tracking, keyword analysis, and competitor monitoring. For the frontend, we used WeWeb to create dashboards that Major's clients could access directly. The whole system was built to scale as their business grows.

Outcome

We built a custom analytics platform, changing their manual data-entry process into a streamlined, professional operation.

The automated system generates client reports instantly, helping Major focus on expanding business rather than spreadsheet management. This solution eliminated the need to hire freelancers per client and the need for weeks of manual data collection. It allowed them to expand their markets with the help of automation.

This platform is the only Spotify analytics tool, making it the top choice for leading music labels.

"Incredible team of reliable developers. They understood my needs and delivered on them."

Yoran Bosch

CEO, Major.app

Read on G2

IMpact

3,000%

by growing the market from 6 to 186 countries, bringing in more opportunities

Cut to 2 hours

What used to take 40 hours/month per client for reporting andanalysis now takes just 2 hours/month

Moat secured

Created the only custom Spotify analytics platform for agencies - no competitor can match these insights

revenue Growth Without Team Expansion

More clients meant exponentially more work.

Automation solved this. They can now cater to more clients without hiring additional team members.

Daily Insights, Zero Manual Work

Streamlined reporting that keeps Major's team focused on strategy, not data processing.

From Manual Labor to Business Intelligence

Three key automations freed Major's team from repetitive data collection to focus on strategic growth

Major's team was spending hours each day manually checking playlist rankings, follower counts and campaign performance.

This repetitive data collection left little time for strategic work and optimisation.

The new platform simplifies this. When they choose a playlist, it automatically monitors key details like rankings, followers, and how well campaigns perform. It also keeps complete logs for analysis.

Tracking playlist performance across different countries used to require manual data collection, making it hard to monitor.
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The new platform fixed this problem. Now, users can select target countries just once, and the system automatically gathers daily ranking data from each market.

This means they get all the information they need without having to do anything manually.

When playlist performance changed, they struggled to identify which updates, such as ad changes or keyword changes, were impacting results.

Now, their change logging feature lets them record updates and display them on ranking charts, linking decisions to outcomes.

Smart Budget Allocation

Every ad dollar spent was turned into confident, data-backed investment decisions.

Ad Campaign analytics show them exactly where their ad dollars are working hardest. This helps them optimise spending and prove ROI to clients